By Editorial Team / November 13, 2025
As societies around the world grapple with climate change, economic inequality, and the pursuit of sustainable prosperity, the Wellbeing Economy Forum 2026 (WBEF) in Reykjavík offers a blueprint for a future where economies serve people and the planet alike. Scheduled for April 16‑17, 2026, the forum brings together policymakers, business leaders, academics, and civil society actors to explore economic systems designed around wellbeing rather than growth alone.
Reimagining Economic Success
WBEF challenges traditional economic models by placing human and environmental wellbeing at the center of decision-making. Discussions examine metrics beyond GDP, focusing on health, equality, sustainability, and social cohesion. Participants engage in collaborative sessions that explore how businesses, governments, and communities can implement policies and practices that deliver prosperity without compromising the planet.
Iceland’s capital, with its strong commitment to environmental stewardship and innovative social policies, provides a fitting setting. Its combination of natural beauty, cultural vibrancy, and progressive governance reflects the forum’s ambition: to demonstrate that economies can be thriving, equitable, and sustainable.
Core Themes and Activities
The forum’s agenda is designed to inspire action and foster collaboration:
- Policy Labs: Policymakers share strategies for embedding wellbeing indicators into governance and budgeting processes.
- Business Innovation Showcases: Companies demonstrate how sustainable practices can drive profitability while promoting social and environmental wellbeing.
- Global Collaboration Panels: Delegates exchange ideas across sectors, tackling issues from renewable energy adoption to workforce equity.
Interactive workshops allow participants to co-design solutions for pressing global challenges. Meanwhile, thought leaders and researchers present case studies showing measurable benefits of wellbeing-centered economic approaches.
Why WBEF Matters
The Wellbeing Economy Forum underscores a critical truth: economic systems that prioritize human and environmental wellbeing can deliver lasting prosperity. By attending, stakeholders gain insights into how to reshape institutions, policies, and corporate strategies for a more equitable and sustainable future.
WBEF 2026 is not just a conversation—it’s a platform for action. Participants leave equipped with concrete strategies, partnerships, and inspiration to implement meaningful change in their communities and organizations, advancing a global movement toward economies that truly work for everyone.